Today's prospective students expect instant, mobile-first communication, and WhatsApp delivers exactly that. As the world's most popular messaging platform and open rates averaging 98%, WhatsApp has evolved from a nice-to-have into a strategic necessity for modern student recruitment. Institutions that integrate WhatsApp into their acquisition strategy gain a direct, high-impact channel that meets students where they already are.

Our guide, WhatsApp for university marketers and recruiters, shows you how to leverage this channel to enhance the student journey.

Download to learn: 

• How to leverage your typical brand building activities to build your WhatsApp contact base. 
• Drive applications by transforming interested prospective students into qualified applicants using proven WhatsApp nurturing tactics.
• Convert offers into enrolments by providing timely reassurance and pre-departure support to offer holders via WhatsApp.