WeChat marketing 101
If you are looking to market and sell to Chinese consumers online, there’s simply no way around WeChat. What started out as a humble messaging app has long become a way of life in China.
- Download the free WeChat marketing 101 guide to:
- Understand WeChat’s most popular features and how users engage with them
- Learn about the different available WeChat official accounts
- Receive a checklist to help you apply for a WeChat official account
- Get critical insight into using WeChat ads and KOLs to build brand awareness
- Learn how to turn engaged followers into paying customers
- Understand how to use WeChat as part of your wider marketing strategy from a real-life campaign.
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