About the Event
China is already home to 25% of the world’s online population and it’s adding over 41 million new internet users every year. As more Chinese citizens join the middle and affluent classes, the demand for international products and services is continuing to grow - presenting the opportunity of a century for Australian and global brands. Yet at the same time, the Chinese digital market remains notoriously difficult to enter for international brands.
The Sinorbis Symposium brings together leading experts in the Chinese digital space and specialists from related industry sectors to help businesses to successfully navigate their market entry and set themselves up for long-term success.