---
title: Key Opinion Leader (KOL) Marketing Webinar | Sinorbis
description: Attend our free KOL marketing webinar.  Key Opinion Leaders have changed the way brands reach and engage with their target audiences in China.
image: https://info.sinorbis.com/hubfs/iStock-691437592.jpg
---

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## Key Opinion Leader (KOL) Marketing Webinar

**Key Opinion Leaders (KOLs)** have changed the way brands reach and engage with their target audiences in China. A well-planned collaboration with a Chinese influencer can have a big impact on brand awareness and boost sales. 

Watch our free **KOL marketing webinar** to learn:

- KOL marketing essentials – how to get your brand ready
- How do you pick the right influencer for your brand?
- What **level of investment** is required to do influencer marketing?
- What do the **returns** look like?
- What to do when influencer marketing **goes wrong?**
- Common **mistakes** to avoid

This webinar is held in an interview format with **Elijah Whaley**, CMO at China’s premier influencer marketing platform, **Parklu.**

Fill in the form to start watching.

## Download now

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