--- title: How to Build a High-Performing Chinese Website | Sinorbis description: Learn 3 main pillars to delivering a high performing Chinese website. Sinorbis gives you some of the key points you need for your website to flourish in China. image: https://info.sinorbis.com/hubfs/Content/WebsiteGuide-HP-Slider.jpg --- [![sinorbis-logo-](https://info.sinorbis.com/hs-fs/hubfs/sinorbis-logo-2-1.png?width=457&name=sinorbis-logo-2-1.png "sinorbis-logo-")](https://sinorbis.com) [![Sinorbis logo](https://info.sinorbis.com/hs-fs/hubfs/Sinorbis%20Email%20-%20Sep19%20Images/Sinorbis%20logo.png?width=457&name=Sinorbis%20logo.png "Sinorbis logo")](https://sinorbis.com) # Chinese website 101 ##### The ultimate guide to creating a high-performing digital presence for China’s unique online ecosystem There are three main pillars to delivering a high performing Chinese website. Sinorbis gives you some of the key points you need for your website to flourish in China. **Visibility** Due to the Great Firewall, 94% of websites aren’t visible in China and those that are often tend to be much slower to load for users. Sinorbis has helped businesses improve their website load more than 1000% faster while avoiding the long and tedious bureaucracy in China. **Localisation** Localising content is not as easy as translating your words and nothing more. China has a vastly different digital culture when it comes to web design, from colour to page length. **Optimisation** SEOs in China work differently to Google, with some of the main tips to increase search engine ranking include using websites that are entirely in Chinese or using a .cn domain. *To learn more about how to build a website in China that will generate views, download the guide Chinese Website 101.* ### Get the guide [![sinorbis-logo-](https://info.sinorbis.com/hs-fs/hubfs/sinorbis-logo-2-1.png?width=457&name=sinorbis-logo-2-1.png "sinorbis-logo-")](https://www.sinorbis.com/) Copyright © 2026 Sinorbis ![](https://www.facebook.com/tr?id=1824367914445627&ev=PageView&noscript=1) ![](https://dc.ads.linkedin.com/collect/?pid=22148&fmt=gif)