Earlier this year, TOEFL® and Sinorbis released a whitepaper exploring Asia's critical role in global higher education recruitment. We are now hosting a webinar to present the findings. In this session, we will provide insights on adapting marketing and recruitment strategies to achieve competitive success in response to changing student demands.

Key learnings:

• Trends driving outbound student mobility in Asia.

• Why Asian students are favouring closer study destinations and the impact to the major destination markets.

• How to align recruitment and marketing strategies with changing student preferences across the region.